ARTICALS OF INTEREST

2007 Calgary Stampede's New "Richer, Rougher" Rodeo
by Calgary Stampede

2005 Rodeo Comittee Forum- "Where Size Doesn't Matter"
by By Wes Allison, President, North American Fair and Rodeo Managers Assn.

Building Strong Media Relationships
by Guy Clifton, Reno Gazette Journal, ESPN ProRodeo.com

Additional considerations for the promotion of your rodeo
by Steve W. Schroeder, Synergy Communications

Why news releases fail and what to do about it -
by Paul Krupin, author, "Trash Proof News Releases" and creator of The Internet to Media Fax Service

 
Stratigec Planning Council Recommendations (64 kb .PDF)
 
RESOURCES

2003 Scarborough Research Data provided by PRCA (250 kb .PDF)

SponsorAid - Evaluation and analysis of event sponsorship

Marketing Planning - Information on marketing from SBA

IEG Sponsorship - Sponsorship evaluation, newsletter and information

 
RODEO TV SPOTS - SAMPLES
Rodeo Austin TV (6 MB)
National Western Stock Show Denver (3 MB)
National Western Stock Show Denver - Spanish (3.8 MB)
River City Roundup - Get Your Wild On (4.1 MB)
River City Roundup - Man vs Wild (3.8 MB)
 
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